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The Evolution of an Icon – Paul Hobbs Winery & Affinity Creative Group
A Brand Refresh as Meticulous as the Wines of Paul Hobbs Just as Paul Hobbs crafts each vintage with precision and care, he and his team bring the same dedication to refining every consumer touch
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The Affinity Creative Touch: A New Look for Harney Lane Vineyards
A Brand Refresh Worthy of the Next GenerationWhen a timeless brand needs a timeless design, we’re up for the challenge! So was the case for Harney Lane Vineyards, a staple of Lodi wine country,
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Looking Back at 2023…Experiential Marketing, Virtual Reality, Emerging Trends & Everything In-Between
*Insert cheesy quote about how fast time flies…* In all seriousness, 2023 has been a blur and full of exciting challenges and opportunities in the world of marketing for the wine and bever read more
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Paper and Screen Print: Can They Coexist in Wine Packaging Design?
In the world of winemaking, the label on a bottle is more than just a piece of paper. It is a canvas that tells the story of the wine within, reflecting its character, history, and craftsmanship. In r read more
wine packaging wine label screen printing packaging design Bergin Screen Printing and Etching
What is a brand refresh?
WHAT IS A BRAND REFRESH?The short answer is that it’s a makeover for your company. The long answer is that it is a visual update to your brand identity that maintains cohesion and keeps you read more
marketing branding brand refresh brand design packaging label design packaging design
Storytime: Design Challenges that led to Brand Refreshes
At Town Hall Brands, we have done many a brand refreshes. And the catalyst to why they happen is not always the same, but here are things to consider to determine if it’s time to tweak your look read more
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7 Signs It’s Time for a Brand Refresh
WHAT IS A BRAND REFRESH?The short answer is that it is a makeover for your company. The long answer is that it is a visual update to your brand identity that maintains cohesion and keeps you relevant. read more
marketing branding brand design brand redesign brand refresh label design packaging design sales packaging
Our New BERGIN Website Is LIVE!
For the past 9+ months, we have been working hard alongside the design team to bring you a new and improved BERGIN websi read more
Bergin New Website Website Design Branding Screen Printing Etching Website
Successful Simplicity: Brand Refresh with Killer White
For Bill Stoller, purchasing his family’s property in 1993 brought his connection to the estate full circle. Having grown up on the property that had been in his family since 1943, Bill understo read more
A Refreshing Morning at the North Coast WIN Expo and Conference
So, what exactly is a Brand Refresh?asked Moderator, Dave Trebilcock, as he looked over to the panel of featured speakers. Ed Rice & Christine Lilienthal Ed Rice, Affinity Creative Groups Director of read more
