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The Evolution of an Icon – Paul Hobbs Winery & Affinity Creative Group
A Brand Refresh as Meticulous as the Wines of Paul Hobbs Just as Paul Hobbs crafts each vintage with precision and care, he and his team bring the same dedication to refining every consumer touch
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Every Detail Tells a Story!
Award-Winning Package Designs – Do They Matter?
Insight from Affinity Creative GroupOnce again, Affinity Creative Group has received a bounty of accolades for their clients from several design competitions, including WBM PACK and Graphis Design Awa
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Acidity Trip Wines Francis Ford Coppola Winery Oak Ridge Winery Paul Hobbs Deutsch Family Wine and Spirits
One Label. Many Options.
With AWT On Demand's Dynamic Hybrid Printing, we can custom print your branded master label. You can choose to add standout embellishments with foils or embossing for that extra touch of elegance
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AWTLabelPack DynamicHybrid ExpertiseApplied LabelUsExperts LabelPrinting PackagingSolutions LabelSolutions
The Power of Quality Cues: A Coppola Success Story by Affinity Creative Group
Evolving An AllstarWhen all things seem to be going well with your brand and packaging, is there still a way to make it even better?Absolutely!This was the case with read more
“Soaring High” After the 44th FINAT Label Competition
The MCC team was proud to be recognized at the 44th FINAT label competition, celebrating excellence in label printing worldwide. We celebrate our submission in the Wine category that earned a big win read more
The Affinity Creative Touch: A New Look for Harney Lane Vineyards
A Brand Refresh Worthy of the Next GenerationWhen a timeless brand needs a timeless design, we’re up for the challenge! So was the case for Harney Lane Vineyards, a staple of Lodi wine country,
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Why Label Design Matters
Ensuring your brand’s story is well-executed and stands out on the shelf is what label design is all about. We spoke with two designers from different corners of the world to get their take on w
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Interactive Packaging is Having a Moment
It’s Saturday, and I’m reading an article about the launch of Pepsi Co.’s new “Bubly Burst” product this week. The soft drink powerhouse is trying to shake up a previousl read more
Summer Special on NEW Sparkling Brut & Rosé!
NEW Central CoastSparkling WinesBuy 3 Pallets, Get a 4th for Only $10 Per Case!Now Through July 15Limited Time SpecialMinimum Order4 PalletsBuy 3, get 4th at $10/case — 44 cases per palletOnly o read more
