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The Power of Personalized Marketing in Winery Marketing
With so many wineries vying for customer attention, personalization in marketing is no longer a luxury—it’s a necessity. Tailoring your marketing efforts to meet the individual preferences and beh
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Top 5 Reasons This Is the Competition for You
Reasons to Enter Today:The Sunset AudienceThe Sunset International Spirits Competition is designed to attract distillers eager to connect with a high-income, engaged audience that frequently consumes read more
Customer Retention: Maximizing Loyalty and Wine Club Memberships
In the wine industry, customer retention is the cornerstone of long-term success. Increasing your wine club membership and customer retention by just 5% can lead to a 25% to 95% boost in profitability
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Get a Good Look at the Sunset Spirits Awards Edition
Picture your spirits featured in the eagerly anticipated Spirit Awards edition of Sunset Magazine! Winning producers will be featured in the Spring release of a Spirits Special non-print, digital edi read more
Flotation: The Evolution of a Tradition
Must clarification is an indispensable step in grape processing, as well as being fundamental to the onset of proper alcoholic fermentation.In recent years, winemaking processes have become much more
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Oxygen in Wine: Friend or Foe?
Oxygen causes important transformations as early as the moment grapes are harvested, and these changes continue throughout the winemaking process until ageing and bottling.Oxygen is present in about 2
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The Entry Doors Are Closing!
Entry Deadline is May 7If you missed the early bird deadline last week, don't worry! There's one week left to enter your wines in the 2024 Sunset International Wine Competition!Winning producers will read more
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Get a good look at the Winning Wine Edition!
Why should you join the competition?The Wine EditionPicture your wines featured in the eagerly anticipated Wine Awards edition of Sunset Magazine!Winning producers will be featured in the October rele
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Five Predictions for Wine Marketing
When I start feeling optimistic, I imagine one or two people might read these blogs, (although I have a sneaking suspicion that they sit out on the internet equivalent of a doctors waiting room table read more
2024 Sunset Magazine International Wine Competition Announces Call for Entries
Santa Rosa, Calif., (February 28, 2024) — Sunset Magazine, the leading media brand of the Western lifestyle, announced today its call for entries in the 2024 Sunset International Wine Competition.
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